Product | Triblio

Account Based Marketing Software

Outbound. Inbound. Integrated with sales.

Product

Target and Score Accounts

Account Targeting

Score the purchase intent of existing accounts and identify new target accounts and unknown stakeholders by:

  • Funnel stage, employee size, or industry
  • Campaign, persona, or visit behavior
  • Title, role, or buyer type

Execute Display Ad Campaigns

Spend media only on target accounts. Reach new stakeholders and increase sales opportunities when ABM ad campaigns:

  • Set up audiences by email, persona, or account
  • Reach known and unknown buyers by accounts
  • Combine with sales plays, email campaigns, and web personalization
  • Provide closed loop reporting form ad impression to web conversion
  • Target audiences from CRM and marketing automation
Digital Ad Campaign

Personalize Web and Landing Pages

Account Targeting

Increase engagement and conversion by dynamically personalizing web channels. Use Triblio templates to create account-based CTAs and messaging for:

  • Flyouts and pop ups
  • Website pages
  • Content Hubs
  • Landing Pages

Enable Sales

Enable sales outbounding through account based marketing:

  • Prioritize sales outbound activities and sales plays
  • Scale account specific content hubs
  • Trigger marketing campaigns that integrate with sales plays
  • Recommend contact data for sales outbounding
Sales Email

DefineĀ and Measure Campaign Goals

Metrics and Analytics

Measure and report metrics by account behavior. Define ABM campaign goals by:

  • Leads in target accounts
  • Account score engagement for known and unknown visitors
  • Account opportunities in Salesforce
  • Revenue and pipeline influence

Integrate ABM with Martech Ecosystem

Campaigns seamlessly integrate campaign design, audience data, and reporting with:

  • CMS: ABM campaigns on top of any CMS
  • Ads: Over 50 different ad exchanges
  • Marketing automation: Marketo, Eloqua, ExactTarget, Pardot, Hubspot
  • CRM: Salesforce
  • Contact data: 1st and 3rd party sources
AdSalesWeb

Talk through your best use cases with one of our ABM consultants