Account Targeting and
Identifying and defining target account segments is crucial to
"Stronger conversions, faster pipeline"Carrie Carroll
Target only who you want, when you want with Triblio.
Target within Accounts
Target any person in target accounts by:
- Employee Size, Revenue, Industry, Geography, Named Account List, Sales Territory
Target within Buying Center
Target any person in key departments by:
- Funnel Stage, Readiness Score, Opportunity Score, Deal Type, Department
Target within Stakeholders
Target specific stakeholders by:
- Email Contact, Buying Center, Title, Persona, Unknown Visitor Behavior, Content Interest, Campaign Response
Scoring accounts by purchase intent
Track outbound activity like account based advertising, emails, and sales plays. Track inbound activity like web channels, webinars, and ebook reads.