Orchestration Canvas is the latest feature of the Triblio Orchestrator, which provides a new way of creating multi-channel, multi-step campaigns. This module features a UI that allows marketers to orchestrate campaigns within a single ‘drag and drop’ visual interface. The Orchestration Canvas provides ease of use when setting up your next ABM campaign and measuring results.
The Canvas gives access to metrics that indicate the status of orchestrated campaigns and enable marketers to see:
- How many accounts are within each step
- How many accounts have entered the campaign
- Engagement at each stage of the campaign