How to Build a High-Performing, Multi-channel ABM Program

ABM continues to be one of the hottest topics in b-to-b. According to SiriusDecisions research, 93% of organizations state ABM is extremely or very important to their overall organizational success, and 70% of respondents plan to invest more on ABM over the next 12 months.

In this webinar, Andrew Mahr, Triblio’s Chief Customer Officer, explains how cross-channel ABM campaigns can help marketers drive more pipeline for their sales team. Get case studies and best practices based on what real practitioners are doing in the market today.

Watch to learn:

  • Key areas of technology investment for high performing ABM practitioners
  • Award-winning examples of clients using intent, account-based advertising and web personalization together
  • How to combine intent data with ABM to drive pipeline growth

Talk to an ABM Expert

Learn more about how Triblio’s ABM platform can help you generate more demand and grow pipeline for your sales team.